Blockbuster or bust? Silver screen effect and stock returns

Sanghyun Hong and Xiaopeng Wei

Review of Finance, 2025, vol. 29, issue 2, 603-632

Abstract: This study introduces a novel mood metric—blockbuster movie releases—and investigates its correlation with stock market dynamics. We document a significant positive correlation between blockbuster movie releases and US stock market returns in the subsequent week. This pattern remains robust across various robustness tests both in-sample and out-of-sample. The changes in weekly box office revenue and increased Internet searches for movie-related terms further affirm this relationship. Moreover, releases of blockbuster movies predict lower expected market volatility and risk aversion. The positive predictive effect on market returns is also evident in international markets.

Keywords: movie; blockbuster; entertainment; box office; mood; market returns (search for similar items in EconPapers)
JEL-codes: G12 G14 (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1093/rof/rfaf004 (application/pdf)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:oup:revfin:v:29:y:2025:i:2:p:603-632.

Ordering information: This journal article can be ordered from
https://academic.oup.com/journals

Access Statistics for this article

Review of Finance is currently edited by Marcin Kacperczyk

More articles in Review of Finance from European Finance Association Oxford University Press, Great Clarendon Street, Oxford OX2 6DP, UK. Contact information at EDIRC.
Bibliographic data for series maintained by Oxford University Press ().