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The Motivational Dominants of Communication in Crisis Situations

Rus Mihaela and Ana Rodica St?iculescu ()
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Ana Rodica St?iculescu: The Faculty of Law and Administrative Sciences Ovidius University Constanta

Ovidius University Annals, Economic Sciences Series, 2010, vol. X, issue 1, 1284-1290

Abstract: The attitude of the staff involved in public relations, communication methods, the personal specificity are important elements in the interaction with clients or beneficiaries. The satisfaction or dissatisfaction of a beneficiary sometimes depends largely on how he/she perceives such a relationship. Obviously, in this case, the staff plays an essential role; its style - manner of behavior, social attitudes, in general the overall structure of personality. Therefore, what motivates the employees has an important connection to how it relates to duties, to how it communicates and to how it relates to customers.

Keywords: motivate; customers; employees; communication. (search for similar items in EconPapers)
JEL-codes: J53 (search for similar items in EconPapers)
Date: 2010
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