The business plan – A Business Tool of Attraction of Sources ofFinancing

Achimescu Georgeta and Verisan Cristina Alina ()
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Verisan Cristina Alina: Spiru Haret University

Ovidius University Annals, Economic Sciences Series, 2010, vol. X, issue 1, 1393-1398

Abstract: The strategy conceived for a certain type of business takes shape in the form of the business plan. The business plan represents a complex system based on interdependence and which reflects in an accessible manner the idea of business and the evolution of this one in the time. This is a work tool used for the beginning and the development of a business that needs material, financial and human resources. By the instrumentality of the business plan are improved the experience and the realizations of the past with the intention to project the future through the most appropriate methods of estimation and approximation. It serves as an element of convincing in the process of negotiation of some credits and of attraction of some potential paymasters. A business plan can be compared with a road map: it shows where we are and where we want to arrive. It contains points of mark and other helping elements for the orientation in the economical environment, preparing at the same time the traders for the more ore less predictable modifications of the “crossing”. A good based business plan should be capable to determinate the necessity of additional capital and the moment to realize the infusion of this one, convincing on the capacity of the inquirer to manage the business. The paymasters want to be sure that it was made a responsible analysis of the strong and weak points of the business, of the rescues and the associate opportunities. They also must be convinced that a lot of rescues indissoluble related to that businesses were identified and some methods of decreasing of these ones were found on acceptable levels.

Keywords: the bank financing; the capitalinvestment; the alliance; the relations with the clients and with the distributors; external sources of financing (search for similar items in EconPapers)
JEL-codes: G21 M13 (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:10:y:2010:i:1:p:1393-1398

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