Evolution of Large Retailers in Terms of Crisis

Cãruntu Andreea Laura ()
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Cãruntu Andreea Laura: „Constantin Brancuºi” University of Targu-Jiu Faculty of Economics and Business Administration

Ovidius University Annals, Economic Sciences Series, 2011, vol. XI, issue 2, 184-186

Abstract: Challanges appear day by day and selling more services than products has become an exciting challenge. In the last years the number of services sold has overcomed the number of products sold. The purpose of this paper is to show how the world crisis has effected confidence in services in the European Union. Services are a part of our lives and due to their intangibility the decision of buying them becomes even more important because we can fail in choosing a service that does not accomplish what we need from it. After reading this we shall see that in services it is very important the relationship created between the company and the client.Unfortunately, the financial crisis has had a serious impact on the sale of services.

Keywords: services; crisis; marketing; confidence (search for similar items in EconPapers)
JEL-codes: M3 N7 (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:xi:y:2011:i:9:p:184-186

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