Public and Private Sector Involvement in Medical Tourism Developing and Support

Lincã Aurora Costina (), Stãnciulescu Gabriela Cecilia Julieta () and Daniel Bulin ()
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Lincã Aurora Costina: aurora.linca@yahoo.com
Stãnciulescu Gabriela Cecilia Julieta: aurora.linca@yahoo.com

Ovidius University Annals, Economic Sciences Series, 2013, vol. XIII, issue 1, 55-58

Abstract: The development of medical tourism has been encouraged by travel agencies and mass-media, which describe the practice of traveling across international borders to receive healthcare services in an original way, where, due to availability and modern medical techniques, the necessity harmoniously blends with relaxation. More and more public persons state that they undergo medical treatments in foreign countries and then they become the image of the clinics which treated them. All these elements have succeeded to add so much credibility to this phenomenon that the future of medical tourism looks ever more promising today, some countries posting an annual increase of this kind of tourism of 30%; this means that medical tourism is, for sure, a part of the next level of globalization.

Keywords: niche tourism; medical tourism; management; sustainable development; promotion; marketing. (search for similar items in EconPapers)
JEL-codes: I13 I15 M37 R11 (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:xii:y:2012:i:1:p:55-58

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