The Chain Reactions of Business Models and Strategies

Gabriela Andrisan () and Andra Modreanu ()
Additional contact information
Gabriela Andrisan: University of Aberdeen
Andra Modreanu: University of Southampton

Ovidius University Annals, Economic Sciences Series, 2021, vol. XXI, issue 1, 449-454

Abstract: When researching business models in the available literature, the concept of strategy comes up frequently. It is typically portrayed that these two concepts are intertwined and must be used in tandem to achieve a company's goals and objectives. This article proposes a conceptual analysis that can provide an overview of how business models and strategies interact and what the outcome of this union is. As a result, a synthesis of the most common characteristics associated with them was derived from the existing literature review and was analyzed in order to establish their relationship, leaving room for future research. The research methodology is quantitative in nature and helps establish the ground work for the research in this paper.

Keywords: business models; business; strategy; value creation (search for similar items in EconPapers)
JEL-codes: M1 M19 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://stec.univ-ovidius.ro/html/anale/RO/2021/Section%204/1.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:xxi:y:2021:i:1:p:449-454

Access Statistics for this article

Ovidius University Annals, Economic Sciences Series is currently edited by Spatariu Cerasela

More articles in Ovidius University Annals, Economic Sciences Series from Ovidius University of Constantza, Faculty of Economic Sciences Contact information at EDIRC.
Bibliographic data for series maintained by Gheorghiu Gabriela ().