Creating a Narrative Arc for Business Communication CoursesPromoting Attention, Motivation, and Meaningfulness

Eleonora Baca ()
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Eleonora Baca: “Ovidius” University of Constanta, Faculty of Letters, Romania

Ovidius University Annals, Economic Sciences Series, 2023, vol. XXIII, issue 1, 250-255

Abstract: The present study aims to highlight the usefulness of creating meaningful and memorable course for students by organizing its content in a narrative manner and by making use of stories and of narrative activities adapted to serve the educational needs of the course, with examples applied on a BE course structure. Combining narrative structures encourages students to use language in a dynamic form, to organize ideas and sequences in a logical order and to connect fragments of information in a natural manner. Narrating is part of our individuality, through it individual knowledge, personal reactions and professional experience are activated and offer a useful support for meaningful and memorable language practice.

Keywords: narrative arc course; teaching BE; BE activities; students’ motivation; students’ attention (search for similar items in EconPapers)
JEL-codes: Z13 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:xxiii:y:2023:i:1:p:250-255

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