The changing terrain of international strategy for Korean multinationals

Chang Hoon Oh

Asian Business & Management, 2020, vol. 19, issue 2, No 3, 174 pages

Abstract: Abstract Using the modern competiveness thinking of internalization theory, I elaborate on Hemmert’s (Asian Bus Manage 19:1–24, 2020) arguments about the international strategy of Korean firms and provide a newer set of firm-specific advantages (FSAs): cultural and locational proximity to South East Asian countries and China, organizational and individual competencies built on hyper-competition, and knowledge sharing and risk diversification. These FSAs are non-location-bound FSAs; thus, Korean firms will be able to utilize these FSAs in their international strategies.

Keywords: Korean firms; South Korea; Firm specific advantage; Competiveness; International strategy (search for similar items in EconPapers)
Date: 2020
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DOI: 10.1057/s41291-020-00107-1

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