How employees respond to client feedback on their creative work: a microfoundations approach to absorptive capacity

Cheng-Hua Tzeng ()
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Cheng-Hua Tzeng: Fudan University School of Management

Asian Business & Management, 2023, vol. 22, issue 3, No 13, 1155-1184

Abstract: Abstract To understand how employees respond to client feedback on their creative work, we conducted a case study of a Chinese advertisement agency. Adopting a microfoundations approach to absorptive capacity, we found that in responding to the client’s coercive feedback-giving moves, the account manager engaged in defending feedback-screening moves. As for creative workers, who responded to client feedback by resistance-oriented feedback-receiving moves, the account manager resorted to acceptance-induced feedback-transferring moves. We contribute by revealing interorganizational power dynamics and internal resistance in absorptive capacity processes, the role of feedback mediator, and the effect of feedback communications on a firm’s absorptive capacity.

Keywords: Feedback; Absorptive capacity; Microfoundations; Feedback resistance; Creative industries (search for similar items in EconPapers)
Date: 2023
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DOI: 10.1057/s41291-022-00198-y

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