My tooth fairy index

Ellen Zentner ()
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Ellen Zentner: Morgan Stanley Wealth Management

Business Economics, 2025, vol. 60, issue 1, No 4, 10-14

Abstract: Abstract Reflecting on past and present inflation, I compare my childhood experience of 1970’s hyperinflation to post-Covid price surges. Pandemic-era inflation has been temporary, driven by supply shocks, consumer behavior, and government stimulus. Also drawing from past experiences, the Fed’s response to Covid-era inflation was swift. I use a “Tooth Fairy Index” to illustrate inflation’s long-term effects and explore how Covid may shape Generation Alpha’s career choices, particularly in research, healthcare, and mental health.

Keywords: Inflation; Federal Reserve policy; Normalization; Consumer behavior (search for similar items in EconPapers)
Date: 2025
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DOI: 10.1057/s11369-025-00394-6

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