Vertiport ventures: assessing operational feasibility for eVTOL integration in São Paulo’s helipad and heliport infrastructure

Peter E. O’Reilly (), Ramy A. Rahimi (), Jorge Luiz Rosa Marques () and Marco Aurélio Feitosa A. L. Babadopulos ()
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Peter E. O’Reilly: Embry-Riddle Aeronautical University
Ramy A. Rahimi: Embry-Riddle Aeronautical University
Jorge Luiz Rosa Marques: Azul Brazilian Airlines
Marco Aurélio Feitosa A. L. Babadopulos: Embry-Riddle Aeronautical University

Journal of Marketing Analytics, 2025, vol. 13, issue 3, No 16, 873-884

Abstract: Abstract This study investigates the feasibility of introducing Electric Vertical Take-Off and Landing (eVTOL) aircraft operations in São Paulo, Brazil, leveraging existing infrastructure and emerging eVTOL technology. With São Paulo being a major financial hub in Brazil, its bustling helicopter operations at numerous helipads make it a prime candidate for eVTOL integration. By analyzing data from the National Civil Aviation Agency (ANAC) and the Airspace Control Department (DECEA), we assess the city’s helipad infrastructure and current helicopter operations, concluding that São Paulo possesses the operational capacity to support eVTOL operations, either by replacing helicopters or by supplementing existing flights. Additionally, we explore the environmental benefits of transitioning from traditional helicopters to electric aircraft, highlighting the potential for significant reductions in pollutant emissions and the lucrative market for carbon credits. Projections indicate that, under comparable flight conditions (6.5FH/Day), eVTOL operators could generate substantial revenue, such as €891,580 in the European Union compliance market over a 10-year period per vehicle. This research underscores the promising prospects and environmental advantages of adopting eVTOL technology in São Paulo’s urban airspace.

Keywords: eVTOL; Electric vertical take-off and landing; Advanced air mobility; São Paulo city; Helipads; Vertiport (search for similar items in EconPapers)
Date: 2025
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DOI: 10.1057/s41270-024-00323-0

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