Correction to: Consumer (brand) happiness of premium fashion brands and value-consciousness: the case of clothing and footwear for Gen X and Gen Z as shoppers via digital platforms
Chara Lyroni () and
George Spais ()
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Chara Lyroni: Hellenic Open University
George Spais: Hellenic Open University
Journal of Marketing Analytics, 2025, vol. 13, issue 3, No 22, 986-986
Date: 2025
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DOI: 10.1057/s41270-024-00348-5
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