17th International Corporate Identity Group (ICIG) symposium

John M T Balmer (), Russell Abratt () and Nicola Kleyn ()
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John M T Balmer: Marketing and Corporate Brand Research Group, Brunel University Business School, Brunel University
Russell Abratt: H. Wayne Huizenga College of Business and Entrepreneurship, Nova Southeastern University
Nicola Kleyn: Guest Editors, Gordon Institute of Business Science, The University of Pretoria

Journal of Brand Management, 2016, vol. 23, issue 1, No 1, 2 pages

Date: 2016
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DOI: 10.1057/bm.2015.50

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