A born global’s radical, gradual and nonlinear internationalization: A case from Belarus
Tiia Vissak () and
Journal of East European Management Studies, 2016, vol. 21, issue 2, 209-230
This paper contributes to the literature on internationalization processes by showing that a born global can experience nonlinear internationalization (de- and re-internationalize) after radical/fast initial growth, and use some subsidiaries as bases for further gradual expansion. After studying a case of a Belarusian door producer that has invested to seven and exported to 11 more countries, we conclude that a home country’s political/economic environment can be a crucial ‘push’ factor for a firm’s fast internationalization but, thereafter, it can internationalize gradually due to lacking knowledge or other resources, and de- and re-internationalize due to various internal and/or external reasons.
Keywords: internationalization; born globals; de-internationalization; Belarus; case study (search for similar items in EconPapers)
JEL-codes: M16 F20 F23 P20 (search for similar items in EconPapers)
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