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E-Commerce and Agentic AI

Ioan-Matei Purcarea

Romanian Distribution Committee Magazine, 2025, vol. 16, issue 2, 34-43

Abstract: E-commerce is recognized as a prominent arena of competition, and the role of value-driven experiences in context of progressing phygital scenery is seen as more and more important. We are witnessing an increasing AI Agents’ usefulness in e-commerce, as well as a streamlined approach of purchasing decisions based on Agentic AI. Marketing operations’ need to test agentic capabilities. It is critical to better understand Agentic AI’s successful implementation within a supply chain environment in which the e-commerce logistics scenery, from warehousing optimizations’ solutions till last-mile delivery services increasing CX, is deeply reshaped by the technological progress.

Keywords: E-Commerce; Value-Driven CX; Phygital Shopping Journey; Agentic AI; E-Commerce Logistics (search for similar items in EconPapers)
JEL-codes: D83 L21 L81 M21 M31 M37 O31 O32 O33 (search for similar items in EconPapers)
Date: 2025
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