Road Map for the Store of the Future, World Premiere, May 4, 2015, at SHOP 2015, Expo Milano 2015
Romanian Distribution Committee Magazine, 2015, vol. 6, issue 2, 36-45
Expo Milano 2015 confirmed the opening for an intercultural journey offering ideas and shared solutions, and SHOP 2015 was challenging indeed to reflect at the retail space as a crucial factor influencing the customer s feelings, at the necessary increased focus on integrating retailers various channels, while considering the impact of the converged lifestyle which has empowered consumers, and step by step better understanding the need of driving convenience, service, and relevant personalized experiences through the use of digital store technology. SHOP 2015 was also a true opportunity to launch an invitation to work together to build the foundation for the Road Map for the Store of the Future Project.
Keywords: Road Map; Store of the Future; Channel Integration; Omni Channel Shoppers (search for similar items in EconPapers)
JEL-codes: L81 L86 M31 O14 Q55 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:rdc:journl:v:6:y:2015:i:2:p:36-45
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