Strategic Futures Studies and Entrepreneurial Resiliency: A Focus on Digital Technology Trends and Emerging Markets

Leo Dana, Aidin Salamzadeh (), Samira Mortazavi (), Morteza Hadizadeh () and Mahnaz Zolfaghari ()
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Samira Mortazavi: Islamic Azad University, Iran
Morteza Hadizadeh: Shahid Beheshti University, Iran
Mahnaz Zolfaghari: University of Tehran, Iran

TEC Empresarial, 2022, vol. 16, issue 1, 87-100

Abstract: Digital transformation and its unpredictable nature make future studies to be of paramount importance for dealing with a crisis and identifying market trends and opportunities existing in new markets. Moreover, future studies guarantee enterprises to develop accurate models toward their perspective and distinguish enterprises from their competitors. This study presents a strategic future study in entrepreneurial resiliency considering digital development trends in emerging markets. To do so, the researchers used the Delphi technique. The findings reveal that fifteen driving forces which panel experts suggested are effective in this regard. Artificial intelligence, data mining, environmental scanning, business circumstances prediction, and property research were of paramount importance among these forces. The paper concludes with some directions for future research and suggestions for policymakers and practitioners.

Keywords: Strategic futures studies; entrepreneurial resiliency; digital development; emerging markets; entrepreneurship (search for similar items in EconPapers)
Date: 2022
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