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The Business Intelligence and the Better Decisions in Management

Laurentiu Fratila, Robert Sova () and Georgeta Barbulescu
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Laurentiu Fratila: The Bucharest Academy of Economic Studies, Romania
Georgeta Barbulescu: The Bucharest Academy of Economic Studies, Romania

REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, 2011, vol. 12, issue 6, 332-338

Abstract: The paper intends to present more reasons in the favour of promoting the business intelligence (BI) in the managerial practice. Business intelligence is an umbrella term that encompasses the processes, tools, and technologies required to turn data into information, and information into knowledge and plans that drive effective business activity. BI encompasses data warehousing technologies and processes on the back end, and query, reporting, analysis, and information delivery tools (that is, BI tools) and processes on the front end. Organizations need to increase their focus on decision-making. In particular, they need to think again about the relationship between information and decision-making. Business intelligence and its predecessor concepts decision support, executive information systems, have been circulating for several decades in business.

Keywords: business intelligence; decisions; management. (search for similar items in EconPapers)
JEL-codes: M19 (search for similar items in EconPapers)
Date: 2011
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