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Managerial Challenges Affecting the Enterprise 2.0 Migration Process

Gina Raluca Guªe ()
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Gina Raluca Guªe: The Bucharest University of Economic Studies, Romania

REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, 2012, vol. 13, issue 5, 742-755

Abstract: As the family of Enterprise 2.0 technologies is developing and gaining market share, and migration to cloud-based computing becomes more of a natural choice for the managers of many small or medium-sized organizations, a growing number of companies start to look interested in the new wave of technologies. Even if the adoption rate of cloud-based services is rapidly increasing, the migration process is far from being smooth, or even standardized. Thus, the potential beneficiary of a migration faces a wide range of challenges on many levels: operational, software, platform, infrastructure, security etc. Based on both literature review and action research, the paper at hand is a synthesis for the results of an empirical study (a survey) performed during the last two years among Romanian and foreign small and medium-sized companies’ managers, in order to pinpoint the most important non-technical challenges that an executive has to face when looking at a migration to the cloud. The paper is a part of a larger research performed in the field of Enterprise 2.0 technologies.

Keywords: Enterprise 2.0; Cloud computing; Migration; Challenges; Empirical study (search for similar items in EconPapers)
JEL-codes: M15 (search for similar items in EconPapers)
Date: 2012
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