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Solution to Internalize the Sustainability in a Spa Company

Marian Nãstase () and Cosmin Demetrian ()
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Marian Nãstase: The Bucharest University of Economic Studies, Romania
Cosmin Demetrian: The University of Craiova, Romania

REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, 2014, vol. 15, issue 1, 5-15

Abstract: Our research views the sustainability of the company as a way to support the sustainable development of the local community. In turn, the local community developed sustainably has a positive impact on the sustainable development at society’s level. Local communities develop sustainably when companies intend to bring their contribution to a partnership relation between the local community and companies. Such partnership helps companies to choose solutions to mitigate threats and to support the local community to develop sustainably. Local community-company partnership does not allow the stakeholders to adopt a win-win attitude. In this context, stakeholders build strategies according to their own visions; the local community builds strategically a sustainable development whereas companies have strategies to increase the sustainability of the business.

Keywords: sustainability; sustainable development; viable local development; partnership; local community profile; company’s operational profile. (search for similar items in EconPapers)
JEL-codes: A13 F64 I15 O44 R11 (search for similar items in EconPapers)
Date: 2014
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