Trust and E-Commerce in the Ukraine and Poland in the Eyes of Young Urban Professionals

Jacek Woźniak

REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, 2015, vol. 16, issue 2, 159-176

Abstract: The article seeks an explanation of the fact that an average Ukrainian's e-commerce expenses is almost three times as high as a Pole’s, measured as a percentage of their wallet. Based on statistical data from both these countries andsector reports, it is showed that technical, legal and organizational conditions fore-commerce are slightly worse in the Ukraine then they are in Poland and other EU countries. An e-questionnaire given to early adaptors of new technological trends – two groups of ca. 100 of young professionals from big cities in Poland and Ukraine, showed that the level of trust toward people met over the Internet is radically higher in the Ukraine than in Poland. The trust factor was taken to be one of the possible explanations for this phenomenon.

Keywords: e-commerce, e-readiness, trust, e-business, barriers for e-commerce, Poland, Ukraine; ICT. (search for similar items in EconPapers)
JEL-codes: M21 O33 O52 O57 P51 (search for similar items in EconPapers)
Date: 2015
References: View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:rom:rmcimn:v:16:y:2015:i:2:p:159-176

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