High Intercommunity Variation in Adolescent Cigarette Smoking in a 10-Community Field Experiment

John L, Karl E. Bauman and Gary G. Koch
Additional contact information
John L: Earlham College
Karl E. Bauman: University of North Carolina
Gary G. Koch: University of North Carolina

Evaluation Review, 1992, vol. 16, issue 2, 115-130

Abstract: The authors report levels of intercommunity variation in rates of cigarette smoking observed during the course of an evaluation of the influence of three mass media campaigns on the initi ation of adolescent cigarette smoking. Despite careful design and statistical adjustment for a set of 10 known sociodemographic and personality correlates of adolescent cigarette smoking, high intercommunity variation precluded the detection of media campaign effects in this study. The authors discuss the general implications of high intercommunity variation for studies using the individual as the unit of analysis when the unit of randomization is the community.

Date: 1992
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://journals.sagepub.com/doi/10.1177/0193841X9201600201 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:sae:evarev:v:16:y:1992:i:2:p:115-130

DOI: 10.1177/0193841X9201600201

Access Statistics for this article

More articles in Evaluation Review
Bibliographic data for series maintained by SAGE Publications ().