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Glory Hunters, Sugar Daddies, and Long-Term Competitive Balance Under UEFA Financial Fair Play

Markus Sass

Journal of Sports Economics, 2016, vol. 17, issue 2, 148-158

Abstract: This article analyzes the long-term effects of Union of European Football Associations (UEFA) Financial Fair Play on competitive balance using a multiperiod adaption of a professional team sports model. This study accounts for the empirical fact that a club’s market size is positively affected by historic success. An increasingly successful club can attract more and more supporters and thus yield higher revenues that lead to even more success and an ever-growing market size. It is argued that this development will result in an utmost uneven contest if so-called sugar daddies are prevented from overspending by Financial Fair Play and thus cannot longer outweigh a club’s smaller market size.

Keywords: sports economics; professional team sports; competitive balance; UEFA financial fair play; sugar daddies; glory hunters (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (12)

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Persistent link: https://EconPapers.repec.org/RePEc:sae:jospec:v:17:y:2016:i:2:p:148-158

DOI: 10.1177/1527002514526412

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