The Native Symbols Engaging Turkish Players to Digital Games in a Playability Perspective

Alper Aslan, Murat Coban, Turkan Karakus Yilmaz and Yuksel Goktas

Simulation & Gaming, 2017, vol. 48, issue 4, 480-497

Abstract: Background. The satisfaction of a player’s gaming experience has a great impact on their game preferences . The goal of this study was to investigate the opinions and experiences of Turkish players of computer games in order to examine the effects of native symbols on their game preferences . Method. The data collection tools were games developed in Turkey, websites for these games, user comments made on the video records of the games, online forums, and an open-ended questionnaire. Results. The results indicate that although native symbols from the players’ home society play a role in shaping the users’ playability perception, it cannot be argued that they change the game preference s. These results may be applied to computer games ’ designs, development strategies, and advertising methods to attract all players.

Keywords: computer games; game preferences; native symbols; playability; Turkish players (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:sae:simgam:v:48:y:2017:i:4:p:480-497

DOI: 10.1177/1046878117704684

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