Estimation of attractiveness of mass bank service for clients

Melnikova K. I. and Pashchenko O. V.

Вісник економіки транспорту і промисловості, 2010, issue 29, 265-268

Abstract: The estimation of attractiveness of mass bank service and its constituents is considered. On the example of joint-stock company of «Erste Bank» the estimation of attractiveness of such service, as deposit, is conducted on a year with monthly interest payment.

Keywords: ПРИВАБЛИВіСТЬ ПОСЛУГИ; МАСОВА БАНКіВСЬКА ПОСЛУГА; іМіДЖ БАНКУ; РіВЕНЬ ДОСТУПНОСТі; ТАРИФНА ПОЛіТИКА (search for similar items in EconPapers)
Date: 2010
References: Add references at CitEc
Citations:

Downloads: (external link)
http://cyberleninka.ru/article/n/estimation-of-att ... -service-for-clients

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:scn:031720:15029484

Access Statistics for this article

More articles in Вісник економіки транспорту і промисловості from CyberLeninka, Украинская государственная академия железнодорожного транспорта
Bibliographic data for series maintained by CyberLeninka ().