Marketing approach to pricing of rail freight

Savitska G. P.
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Savitska G. P.: SETUT

Вісник економіки транспорту і промисловості, 2015, issue 49, 80-83

Abstract: Price the is essence of the economic interests the participants of the transport market, which manifests itself in maintaining or increasing of the main price component revenue. Pricing for transportation of cargoes railway transport in a market economy is the most important management decisions affecting traffic volumes, profitability and competitiveness in the transport market. The market pricing for transportation of cargoes railway transport is a concentrated expression of market conditions and ultimately the monetary expression of the value of transportation services. The article outlines the basic premise improving pricing mechanism to rail freight on based marketing approach considering supply and demand. In particular, at the expense of balancing the interests of subjects of the transport markets taking into account all market factors.

Keywords: ЦіНА; ВАНТАЖНі ПЕРЕВЕЗЕННЯ; ПОПИТ; МАРКЕТИНГОВИЙ ПіДХіД; ДОХіД (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:scn:031720:15828197

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