 Strategies for Developing On-Line Business Models in Retail Banking (Strategie rozwoju modeli biznesowych on-line w bankowosci detalicznej)Marcin Kotarba ()
Research Reports, 2018, vol. 1, issue 27, 90-104 Abstract: The purpose of the article is to present the current state of development of on-line services in retail banking and to discuss their future development. It covers a high level analysis of functional morphology of on-line banking in view of historical banking channel development. The final study provides a view on key strategies that can be used in the future to foster further development of on-line business models. The strategies are divided into organic growth, partnerships/intermediation and accelerated growth. Concluding remarks point out the leading role of banks in the digitalization of economic systems and support for e-government. They also emphasize the potential for further development of on-line banking towards universal service platforms which provide a secure environment for execution of auditable business transactions between known parties. Keywords: on-line banking; digitalization; e-government; on-line strategies; banking channels; self-service; on-line functionality; business models; strategy development; public- private partnerships; service platforms; on-line integration; on-line security. (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:sgm:resrep:v:1:i:27:y:2018:p:90-104 Access Statistics for this article More articles in Research Reports from University of Warsaw, Faculty of Management Contact information at EDIRC. |
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