The chisan-chisho movement: Japanese local food movement and its challenges

Aya Kimura () and Mima Nishiyama

Agriculture and Human Values, 2008, vol. 25, issue 1, 49-64

Abstract: This paper examines the increasingly popular chisan-chisho movement that has promoted the localization of food consumption in Japan since the late-1990s. Chisan-chisho emerged in the context of a perceived crisis in the Japanese food system, particularly the long-term decline of agriculture and rural community and more recent episodes of food scandals. Although initially started as a grassroots movement, many chisan-chisho initiatives are now organized by governments and farmers’ cooperatives. Acknowledging that the chisan-chisho movement has added some important resources and a conceptual framework, we nonetheless point out that chisan-chisho has been refashioned as a producer movement by government as well as the Japan Agricultural Cooperative, capitalizing on local food’s marketing appeal. Chisan-chisho to date has not been able to become a full-fledged citizen-based political mobilization nor address the issue of marginality in the food system. Copyright Springer Science+Business Media B.V. 2008

Keywords: Agrofood; Chisan-chisho movement; Consumer movement; Food system; Japan; Local food (search for similar items in EconPapers)
Date: 2008
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Citations: View citations in EconPapers (6)

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DOI: 10.1007/s10460-007-9077-x

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