Market-as-a-network: where business marketing makes the difference!

Roberta Bocconcelli (), Chiara Cantù (), Alessandro Pagano () and Annalisa Tunisini ()
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Roberta Bocconcelli: University of Urbino Carlo Bo
Chiara Cantù: Catholic University of Sacred Heart
Alessandro Pagano: University of Urbino Carlo Bo
Annalisa Tunisini: Catholic University of Sacred Heart

Italian Journal of Marketing, 2024, vol. 2024, issue 2, No 1, 143-148

Date: 2024
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DOI: 10.1007/s43039-024-00097-4

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