The role of the regional tourist boards in the destination marketing policies. The case of the dolomites

Mariangela Franch (), Umberto Martini (), Pier Inverardi () and Federica Buffa ()

International Review on Public and Nonprofit Marketing, 2004, vol. 1, issue 2, 113-124

Keywords: Regional Tourist Boards; destination marketing policies; Corporaciones de Turismo Regionales; políticas de marketing de destinos (search for similar items in EconPapers)
Date: 2004
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DOI: 10.1007/BF02896630

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