Guest Editorial: Responsible Research in Marketing
Michael Haenlein (),
Mary Jo Bitner (),
Ajay K. Kohli (),
Katherine N. Lemon () and
David J. Reibstein ()
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Michael Haenlein: ESCP Business School
Mary Jo Bitner: W. P. Carey School of Business at Arizona State University
Ajay K. Kohli: Scheller College of Business at Georgia Tech
Katherine N. Lemon: Carroll School of Management at Boston College
David J. Reibstein: Wharton School at the University of Pennsylvania
Journal of the Academy of Marketing Science, 2022, vol. 50, issue 1, No 3, 8-12
Date: 2022
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DOI: 10.1007/s11747-021-00812-z
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