Zum Stellenwert der Netzwerkökonomik in der Strategie-/Marketingforschung —Eine Analyse empirischer Untersuchungen

Ewald Scherm and Christian Maaß

Metrika: International Journal for Theoretical and Applied Statistics, 2006, vol. 17, issue 1, 27-46

Abstract: ⊙ On an analytical level the theory of network externalities is regarded as a strong instrument in order to explain the competitive behaviour of firms in network industries. In this paper we analyse to what extend this theory has an impact on the field of empirical research. ⊙ Based on a literature survey we found that the theory of network externalities does not attract a great deal of attention. For instance we could not identify any paper which verifies the importance of penetration pricing. ⊙ Further on we need a better understanding of new technologies and their impact on strategy policy in the context of network products. In this context the increasing popularity of open source software can be regarded as a matter of particular interest. Copyright Springer-Verlag 2006

Date: 2006
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1007/s00187-006-0157-7 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:metrik:v:17:y:2006:i:1:p:27-46

Ordering information: This journal article can be ordered from
http://www.springer.com/statistics/journal/184/PS2

DOI: 10.1007/s00187-006-0157-7

Access Statistics for this article

Metrika: International Journal for Theoretical and Applied Statistics is currently edited by U. Kamps and Norbert Henze

More articles in Metrika: International Journal for Theoretical and Applied Statistics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().