Acceptance of matchmaking tools in coworking spaces: an extended perspective

Cristopher Siegfried Kopplin (), Till Marius Gantert () and Julia Verena Maier ()
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Cristopher Siegfried Kopplin: Chair of Marketing and Innovation
Till Marius Gantert: Chair of Strategic Management and Organization
Julia Verena Maier: University of Bayreuth

Review of Managerial Science, 2022, vol. 16, issue 6, No 8, 1943 pages

Abstract: Abstract An extended technology acceptance model for matchmaking tools in coworking spaces is presented and tested among 92 German coworkers. Advancing previous research, hedonic and community-related aspects are integrated into a framework based on the extended unified theory of acceptance and use of technology (UTAUT2). Coworkers emphasize a matchmaking tool’s productivity aspects, which are positively moderated by their sense of community. Hedonic motivation (HM) and personal innovativeness contribute to usage intention, while effort expectancy is not a driver. The influence of HM is negatively moderated by sense of community, suggesting that a favorable social atmosphere that is explorable in person acts as a partial substitute for the enjoyment of tool usage. Surprisingly, satisfaction with face-to-face activities does not affect their perception of a matchmaking tool.

Keywords: Coworking spaces; Matchmaking tools; Sense of community; Technology acceptance; Partial least squares; Structural equation modeling (search for similar items in EconPapers)
JEL-codes: L26 M13 M19 O30 (search for similar items in EconPapers)
Date: 2022
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Citations: View citations in EconPapers (2)

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DOI: 10.1007/s11846-021-00498-1

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