Impact of interactive radio programming on agricultural technology adoption and crop diversification in Malawi

Catherine Ragasa (), Diston Mzungu, Kenan Kalagho and Cynthia Kazembe

Journal of Development Effectiveness, 2021, vol. 13, issue 2, 204-223

Abstract: This article contributes new empirical evidence on the impact of interactive radio programming on agricultural technology adoption and crop diversification in Malawi. It uses a nationally representative household panel data, complemented by 52 focus group discussions. Radio programming is the preferred source of agricultural and nutrition advice among the rural population. Radio programming has strong positive impact on technology awareness, but a limited impact on actual adoption of most agricultural practices being promoted. Other components of the interactive programming – listening clubs and call-in services – have limited coverage and effectiveness to date.

Date: 2021
References: Add references at CitEc
Citations: View citations in EconPapers (2)

Downloads: (external link)
http://hdl.handle.net/10.1080/19439342.2020.1853793 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:jdevef:v:13:y:2021:i:2:p:204-223

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/RJDE20

DOI: 10.1080/19439342.2020.1853793

Access Statistics for this article

Journal of Development Effectiveness is currently edited by Howard White

More articles in Journal of Development Effectiveness from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().