Bad condo

Lauren Haberern

Journal of Global Scholars of Marketing Science, 2016, vol. 26, issue 4, 322-325

Abstract: A family arrives for a vacation at a two-bedroom condo in Killington, Vermont, USA. The condo is managed by the owner and resort. This situation requires a direct line of communication between the owner and resort staff to ensure that tasks are completed to the highest standard. The family arrives to a filthy condo and a broken water heater. What do the owner and resort do to fix the service failure? Month of Stay: January 2016.

Date: 2016
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DOI: 10.1080/21639159.2016.1207851

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