Following up the article “Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments” by Loureiro, Koo, and Ribeiro
Sandra Maria Correia Loureiro and
Dong-Mo Koo
Journal of Global Scholars of Marketing Science, 2018, vol. 28, issue 2, 208-213
Abstract:
The present article aims to present the follow-up of the article published in the Journal of Global Scholars of Marketing Science entitled: Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments. The article develops the inter-connection between the mentioned article and other articles published in the field. Finally, the current article provides new insights about the new research published employing the S-O-R framework.
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:taf:jgsmks:v:28:y:2018:i:2:p:208-213
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DOI: 10.1080/21639159.2018.1436980
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