George P. Moschis tribute special issue: His philosophy and contributions (Part II)

Anil Mathur

Journal of Global Scholars of Marketing Science, 2020, vol. 30, issue 1, 1-3

Abstract: This is the second part of the George P. Moschis tribute special issue. In this part, I briefly present the gist of contributions made by each article included in this second part of the special issue.

Date: 2020
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DOI: 10.1080/21639159.2020.1686863

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