 Communication in Europe on Semicarbazide and Baby FoodAnne-Laure Gassin and Irene van Geest Journal of Risk Research, 2006, vol. 9, issue 8, 823-832 Abstract: This article describes the European Food Safety Authority's (EFSA) communications approach to a sensitive issue—the presence of semicarbazide in baby food—and in particular how the Authority co-ordinated the communications of its risk assessment findings with the European Commission, Member States and stakeholders in order to provide consumers in Europe with an accurate and meaningful message. Following the presentation of the semicarbazide case, the article describes the organization of risk communications in Europe, focusing in particular on the role of EFSA and its communications strategy. The approach followed by EFSA in developing communications messages on semicarbazide and the Authority's co-operation with national food safety authorities in their dissemination is then further explained. An analysis of the media coverage related to the semicarbazide assessment reveals the positive impact of EFSA's approach and collaboration with Member States in achieving broader dissemination of balanced and factual information on a complex and sensitive issue. Date: 2006 Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:taf:jriskr:v:9:y:2006:i:8:p:823-832 Ordering information: This journal article can be ordered from DOI: 10.1080/13669870601097257 Access Statistics for this article Journal of Risk Research is currently edited by Bryan MacGregor More articles in Journal of Risk Research from Taylor & Francis Journals |
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