Cultural inflow effects on Japanese import demand for consumer products: importance of halo effects

Sang Hyeon Lee (), Doo Bong Han and Rodolfo Nayga

Journal of the Asia Pacific Economy, 2014, vol. 19, issue 3, 506-521

Abstract: This study investigated the effects of cultural inflow on import demand. More specifically, this research explored whether foreign cultural products can cause halo effects on Japanese import of consumer products. Our findings suggest the presence of positive cultural halo effects on the Japanese import market for consumer products. Specifically, import of cultural products has significant positive effects on certain types of consumer products of the same country of origin and negative effects on products of different origin. Additionally, the effects of cultural inflow on import demand differ depending on the type of consumer products. These findings have important implications for countries that export consumer and cultural products.

Date: 2014
References: View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
http://hdl.handle.net/10.1080/13547860.2014.908534 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:rjapxx:v:19:y:2014:i:3:p:506-521

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/rjap20

DOI: 10.1080/13547860.2014.908534

Access Statistics for this article

Journal of the Asia Pacific Economy is currently edited by Leong Liew

More articles in Journal of the Asia Pacific Economy from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().