Disruptive Innovation in Automotive Retailing

Koroth Arun Koyadan (), Mazurek Grzegorz () and Pater Przemysław ()
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Koroth Arun Koyadan: Kozminski University, 59 Jagiellońska St., 03-301 Warsaw;
Mazurek Grzegorz: Department of Marketing, Kozminski University, 59 Jagiellońska St., 03-301 Warsaw;
Pater Przemysław: Department of Marketing, Kozminski University, 59 Jagiellońska St., 03-301 Warsaw;

Journal of Management and Business Administration. Central Europe, 2019, vol. 27, issue 1, 44-59

Abstract: Purpose: The paper explores the paradigm shift occurring in the automotive retailing industry since the advent of technological innovations and different solutions in mobility. Existing studies and literature focus on the specific aspects of this changing trend, which is why this paper concentrates on the holistic changes that include various approaches to the issue of disruptive innovation in automotive retailing.

Keywords: disruptive innovation; automotive retailing; usership in automotive; mobility as a service (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:vrs:jmbace:v:27:y:2019:i:1:p:44-59:n:1

DOI: 10.7206/jmba.ce.2450-7814.238

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