Key Drivers of Digital Transformation in Greek Businesses: Strategy vs. Technology

Karekla Maria, Pollalis Yannis () and Angelopoulos Michail ()
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Karekla Maria: Hellenic Open University Patras, WesternGreece.
Pollalis Yannis: University of Piraeus – Economics PireasGreece
Angelopoulos Michail: University of Piraeus – Economics Karaoli & Dimitriou 80, Pireas 185 34Greece

Journal of Management and Business Administration. Central Europe, 2021, vol. 29, issue 2, 33-62

Abstract: Purpose: This article aims to assess strategy and technology as key drivers of Greek businesses’ digital transformation and compare the results to those of international studies and sources.

Keywords: digital transformation; digital strategy; digital technology; digital maturity; digital technology management; businesses; Greece (search for similar items in EconPapers)
JEL-codes: M15 O31 O32 O33 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:vrs:jmbace:v:29:y:2021:i:2:p:33-62:n:6

DOI: 10.7206/cemj.2658-0845.45

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