The Influence of Competence Potential of Changes in Higher Education on the Training of Specialists for Entrepreneurship

Vnukova Nataliya (), Achkasova Svitlana (), Us Maryna () and Pyvovarov Vasyl ()
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Vnukova Nataliya: Professor Simon Kuznets Kharkiv National University of Economics, Department of Banking and Financial Services ave. Nauky, 9a, 61166, Kharkiv, Ukraine
Achkasova Svitlana: PhD Simon Kuznets Kharkiv National University of Economics, Department of Banking and Financial Services ave. Nauky, 9a, 61166,Kharkiv, Ukraine
Us Maryna: PhD Simon Kuznets Kharkiv National University of Economics, Department of Economics and Marketing ave. Nauky, 9a, 61166, Kharkiv, Ukraine
Pyvovarov Vasyl: PhD Yaroslav Mudryi National Law University, Department of Cultural Studies Vasiliy st. Pushkinskaya, 77, 61024, Kharkiv, Ukraine

Marketing of Scientific and Research Organizations, 2020, vol. 38, issue 4, 49-68

Abstract: The paper presents the substantiation of the need to reform the higher education system of Ukraine in line with European and international standards and requirements, providing a full transition to competentive approach to learning. The essence and advantages of using competency potential for improvement of the higher education system in Ukraine are determined. A comprehensive marketing research are conducted, using the method of content analysis that helped to reveal the modern competencies needed for students and graduates of financial and legal specialties. In addition, a survey was conducted which showed that there were problems with the level and quality of the formation of professional and key competences.

Keywords: competence; education competentive potential; communicative competence; entrepreneurial competence (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:vrs:mosaro:v:38:y:2020:i:4:p:49-68:n:1

DOI: 10.2478/minib-2020-0026

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