Consumer Opinions on the Causes of Food Waste — Demographic and Economic Conditions

Ankiel Magdalena () and Samotyja Urszula ()
Additional contact information
Ankiel Magdalena: Poznań University of Economics and Business, Institute of Marketing, Department of Product Marketing al. Niepodległości 10, 61-875 Poznań, Poland
Samotyja Urszula: Poznań University of Economics and Business, Institute of Quality Science, Department of Food Quality and Safety al. Niepodległości 10, 61-875 Poznań, Poland

Marketing of Scientific and Research Organizations, 2021, vol. 42, issue 4, 75-96

Abstract: Reducing the quantities of food lost or wasted will be an emerging challenge in coming years. The sector contributing the most to food waste is households. The aim of this study is to evaluate consumer behavior on the food market in the context of wastage identification and assessment of consumer opinions in Poland regarding the causes of the problem of food waste in households. A quantitative study was carried out using individual direct questionnaire interviews (N = 1,145). Results showed that Polish consumer opinions regarding reasons for wasting food vary according to demographic and economic conditions. The least educated consumers and families with several children were found to be guided by economic premises in their purchases more often than other groups and plan their purchases more rationally. The causes of food wastage related to irrational behavior were more often named by consumers with higher standards of living and by the younger generation.

Keywords: consumer behavior; purchase decisions; food waste; consumer attitudes and opinions; sustainability (search for similar items in EconPapers)
JEL-codes: D12 D19 M31 (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
https://doi.org/10.2478/minib-2021-0022 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:vrs:mosaro:v:42:y:2021:i:4:p:75-96:n:5

DOI: 10.2478/minib-2021-0022

Access Statistics for this article

Marketing of Scientific and Research Organizations is currently edited by Witold Wiśniowski

More articles in Marketing of Scientific and Research Organizations from Sciendo
Bibliographic data for series maintained by Peter Golla ().