The competitive strategy of the New Zealand dairy board

William D. Dobson
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William D. Dobson: Department of Agricultural Economics, University of Wisconsin, Madison, Postal: Department of Agricultural Economics, University of Wisconsin, Madison

Agribusiness, 1990, vol. 6, issue 6, 541-558

Abstract: The core strategy of the New Zealand Dairy Board (NZDB) would transform the organization into a multinational food company. This strategy promises to work effectively if assumptions made by NZDB officials about the future environment are correct. Research and development represent a problem for the firm and New Zealand's dairy industry. The innovative NZDB also faces major uncertainties if stripped of statutory authority to serve as monopoly exporter of New Zealand's dairy products or large firms copy its core strategy. Early mover advantages gained by the NZDB make it a strong competitor in international markets.

Date: 1990
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Persistent link: https://EconPapers.repec.org/RePEc:wly:agribz:v:6:y:1990:i:6:p:541-558

DOI: 10.1002/1520-6297(199011)6:6<541::AID-AGR2720060603>3.0.CO;2-O

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