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Pesticide use in tomato production: Consumer concerns and willingness-to-pay

Robert Weaver, David J. Evans and A. E. Luloff
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David J. Evans: Agricultural Economics, at The Pennsylvania State University, Postal: Agricultural Economics, at The Pennsylvania State University
A. E. Luloff: Rural Sociology at The Pennsylvania State University, Postal: Rural Sociology at The Pennsylvania State University

Agribusiness, 1992, vol. 8, issue 2, 131-142

Abstract: Consumer attitudes toward pesticide use and residues in fresh produce and tomatoes were assessed using personal interviews of shoppers in produce sections of retail grocery stores. The results indicated a lower frequency of concern for pesticide use than earlier studies and a belief in both personal and external effects of pesticide use indicating altruism may affect consumer purchases. Almost half of the respondents indicated a willingness-to-accept cosmetic defects in chemical pesticide residue-free (CPRF) tomatoes. The majority of respondents indicated willingness-to-pay up to 10% more for CPRF tomatoes.

Date: 1992
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Persistent link: https://EconPapers.repec.org/RePEc:wly:agribz:v:8:y:1992:i:2:p:131-142

DOI: 10.1002/1520-6297(199203)8:2<131::AID-AGR2720080205>3.0.CO;2-W

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