Weighted least squares analysis for conjoint studies: The case of hybrid striped bass

Catherine Halbrendt, J. Richard Bacon and John Pesek
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Catherine Halbrendt: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware, Postal: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware
J. Richard Bacon: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware, Postal: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware
John Pesek: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware, Postal: Delaware Agricultural Experiment Station, Department of Food and Resource Economics, College of Agricultural Science, University of Delaware, Newark, Delaware

Agribusiness, 1992, vol. 8, issue 2, 187-198

Abstract: Weighted least squares approach for conjoint analysis was used to examine buyer preferences toward aquaculturally produced hybrid striped bass. Results showed that all markets prefer fillets, the restaurant market prefers a fish weighing around 2.5 lbs. while the retail and wholesale markets prefer a fish weighing around 2 lbs. and that for the retail market year-round availability is desirable.

Date: 1992
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Persistent link: https://EconPapers.repec.org/RePEc:wly:agribz:v:8:y:1992:i:2:p:187-198

DOI: 10.1002/1520-6297(199203)8:2<187::AID-AGR2720080209>3.0.CO;2-#

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