Rejuvenation of Amal Products Limited

Sunil Kumar Maheshwari () and Vilas Kulkarnic
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Sunil Kumar Maheshwari: Indian Institute of Management, Ahmedabad Wing 1, Vastrapur Ahmedabad, India 380015, India
Vilas Kulkarnic: Indian Institute of Management, Ahmedabad Wing 1, Vastrapur Ahmedabad, India 380015, India

Asian Case Research Journal (ACRJ), 2004, vol. 08, issue 02, 215-239

Abstract: Amal Products Ltd (APL) was a company situated in the southern part of Gujarat manufacturing intermediate dyes and specialty chemicals, mainly for the textile market. The company incurred losses in 1998 due to the recession in the textile industry and fierce competition from Chinese manufacturers as well as local manufacturers who sold their products at much lower rates than APL. In response to the competition APL went for cost reduction and offered voluntary retirement scheme (VRS) to its employees as one of the measures to reduce cost. 51 out of 264 employees opted for VRS. The case explains the process of VRS adopted by the company and how it helped to save costs. It highlights the role of the human resource department in the successful implementation of VRS and the role of line managers. It explains how a VRS should be handled so that the survivors remain productive. It also mentions the role of various stakeholders in the implementation of VRS. The company has reported profits in 2002.

Date: 2004
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DOI: 10.1142/S0218927504000532

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