Dalian Sanyo Cold Chain: The Service Industrialization as a New Development Engine

Miao Cui, Jingqin Su and Jingxiang Cao
Additional contact information
Miao Cui: Dalian University of Technology, China
Jingqin Su: Dalian University of Technology, China
Jingxiang Cao: Dalian University of Technology, China

Asian Case Research Journal (ACRJ), 2015, vol. 19, issue 01, 1-28

Abstract: Mr Ji, the general manager of China's largest cold chain manufacturer, Dalian Sanyo Cold Chain Co., Ltd. (DSC), was pondering whether to expand the service industrialization into other business areas or to just focus on the current display case business. DSC initiated the service industrialization in 2005 when facing severe competition in the Chinese market and realizing western customer in urgent need of high value-added service. After the incubation period, the service industrialization began to make profit and was welcomed by western customers. However, it was not successful among their Chinese customers. Meanwhile, there were several competitors planning to imitate DSC's service practices. Mr Ji had to decide on the future of service industrialization.

Date: 2015
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.worldscientific.com/doi/abs/10.1142/S0218927515500017
Access to full text is restricted to subscribers

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:wsi:acrjxx:v:19:y:2015:i:01:n:s0218927515500017

Ordering information: This journal article can be ordered from

DOI: 10.1142/S0218927515500017

Access Statistics for this article

Asian Case Research Journal (ACRJ) is currently edited by Lau Geok Theng

More articles in Asian Case Research Journal (ACRJ) from World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().