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Tesla Inc.: Entering the Indian Electric Car Market

Bikramjit Rishi and Harvinder Singh
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Bikramjit Rishi: School of Management and Entrepreneurship (SME), Shiv Nadar Institution of Eminence (SNIoE - Deemed to be University) Delhi - National Capital Region, India
Harvinder Singh: Department of Marketing Management, Institute of Management Technology (IMT), Ghaziabad, Delhi NCR, India

Asian Case Research Journal (ACRJ), 2023, vol. 27, issue 02, 97-123

Date: 2023
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DOI: 10.1142/S0218927523500062

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Asian Case Research Journal (ACRJ) is currently edited by Lau Geok Theng

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