THE ROLE OF INNOVATION LEADERS IN DEVELOPING LONG-TERM PRODUCTS

Alan Topalian ()
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Alan Topalian: Alto Design Management, 72 Longton Grove, London SE26 6QH, UK

International Journal of Innovation Management (ijim), 2000, vol. 04, issue 02, 149-171

Abstract: Leadershipandinnovationattract increasing attention as business enterprises enter the 21st century. There is a considerable volume of published material on both these topics, yet virtually nothing on the contribution ofinnovation leadersto the effective management of innovation.A prime duty of innovation leaders is to deliver a continuous stream of profitable innovations over time, by harnessing internal and external resources. This paper explores the role of these individuals in evolving a more systematic approach to enhance innovative performance within their organisations. The perspective adopted is that of radical step change required when planning "long-term" products and services that are at least two generations ahead of those currently on the market. For most organisations, this represents a planning horizon of at least ten years.The discussion draws on the findings of a research survey carried out in the United Kingdom for the British Standards Institution which guided the content of the new British Standard BS7000 Part 1Guide to Managing Innovation.

Keywords: innovation leadership; strategic innovation; long-term product planning (search for similar items in EconPapers)
Date: 2000
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DOI: 10.1142/S1363919600000093

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